Privacy Policy

This Privacy Policy explains how ASIA LINE, trading as AVTO KOREA, collects, uses, stores, shares, and protects personal information when customers visit avto-korea.com, create an account, contact us, or place an order.

1. Personal Information We Collect

The information collected depends on how a visitor or customer uses the website.

2. How We Collect Information

Personal information may be collected:

• When a customer creates or updates an account;
• When an order is placed or paid;
• When a customer contacts AVTO KOREA;
• When a return, refund, warranty, or shipping claim is submitted;
• When a newsletter or product notification is requested;
• Automatically through website logs, cookies, and similar technologies;
• From payment, shipping, fraud-prevention, and technical service providers.

3. Purposes of Processing

We use personal information to:

• Create and manage customer accounts;
• Process, verify, source, prepare, and deliver orders;
• Process payments, refunds, and transaction verification;
• Prepare invoices, shipping labels, and customs documentation;
• Communicate about availability, payment, orders, and delivery;
• Respond to inquiries, complaints, returns, and warranty requests;
• Prevent fraud, misuse, unauthorized access, and security incidents;
• Maintain transaction, accounting, tax, and regulatory records;
• Improve website performance, navigation, search, and customer experience;
• Send marketing or product notifications where valid consent has been given;
• Comply with legal obligations and enforce our contractual rights.

4. Legal Grounds for Processing

Depending on the circumstances and applicable law, personal information may be processed because:

• Processing is necessary to enter into or perform a purchase contract;
• Processing is necessary to comply with legal obligations;
• Processing is necessary for legitimate business or security interests;
• The customer has provided valid consent;
• Processing is necessary to establish, exercise, or defend legal claims.

Where processing is based on consent, the customer may withdraw that consent at any time. Withdrawal does not affect processing lawfully completed before the withdrawal.

5. Payments

Card payments are processed through Stripe. Card details entered through the Stripe payment interface are transmitted directly for payment processing.

AVTO KOREA does not directly receive or store the customer's complete card number, card security code, or full card credentials.

Wise and bank-transfer payments may require the exchange of payer name, transaction reference, payment amount, bank information, currency, and other information necessary to identify and verify the payment.

6. Shipping and Customs

Personal information necessary for shipment may be shared with postal operators, couriers, freight companies, warehouses, customs brokers, customs authorities, insurers, and other parties involved in delivery.

This may include the recipient's name, address, telephone number, email address, shipment contents, value, weight, invoice information, and other information required for international transportation or customs clearance.

7. Google Analytics and Google Marketing Services

AVTO KOREA uses Google services that may help measure website traffic, understand visitor behavior, evaluate advertising performance, and improve the website.

Depending on the visitor's consent settings and the Google services enabled, information may include cookie identifiers, IP address, approximate location, device information, browser information, page activity, referral information, and advertising interaction data.

Non-essential analytics and advertising technologies will be addressed through the website's cookie and consent settings.

8. Cookies and Similar Technologies

The website may use cookies and similar technologies for:

• Essential website and shopping-cart functions;
• Account login and security;
• Language, currency, and customer preferences;
• Website analytics and performance measurement;
• Advertising measurement and marketing, where enabled and permitted.

Essential cookies are necessary for the website to operate. Non-essential cookies may require consent depending on the visitor's location and applicable law.

Additional information will be available in our Cookie Policy .

9. Recipients of Personal Information

Personal information may be disclosed only where necessary to:

• Payment processors, banks, and financial institutions;
• Postal, courier, freight, warehouse, and customs service providers;
• Website hosting, platform, maintenance, email, and security providers;
• Analytics, advertising, and consent-management providers;
• Professional advisers, accountants, insurers, and legal representatives;
• Government, customs, tax, law-enforcement, or regulatory authorities;
• Manufacturers or suppliers where required to resolve a product claim.

We do not sell customer personal information to third parties.

10. International Transfers

AVTO KOREA operates from the Republic of Korea and serves customers internationally. Personal information may therefore be processed in Korea and in other countries where payment, hosting, analytics, shipping, or technical service providers operate.

Where required, reasonable contractual, technical, and organizational measures are used to protect personal information transferred internationally.

11. Retention Periods

Personal information is retained only for as long as necessary for the purpose for which it was collected, to provide services, resolve disputes, prevent fraud, and comply with legal obligations.

Information may be retained for a longer period where required by law, necessary for an ongoing dispute, investigation, tax review, chargeback, fraud-prevention measure, or legal claim.

12. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, alteration, disclosure, misuse, or destruction.

No internet transmission or storage system can be guaranteed completely secure. Customers are responsible for protecting their account password and notifying AVTO KOREA of suspected unauthorized account activity.

13. Customer Rights

Depending on applicable law and the customer's location, a customer may have the right to:

• Request information about how personal data is processed;
• Request access to a copy of personal data;
• Request correction of inaccurate or incomplete data;
• Request deletion of data where legally permitted;
• Request restriction of processing;
• Object to certain processing, including direct marketing;
• Request data portability where applicable;
• Withdraw consent at any time;
• Lodge a complaint with a competent data-protection authority.

Some transaction records may need to be retained even after account deletion or withdrawal of consent where retention is required by law.

14. Managing Personal Data

Registered customers may review and update certain account information through their customer account.

Requests for access, correction, deletion, withdrawal of consent, or other privacy rights may be submitted to:

We may request reasonable information to confirm the identity of the requester before releasing, correcting, or deleting personal information.

15. Marketing Communications

Promotional emails and product updates are sent only where the customer has subscribed or another lawful basis applies.

Customers may unsubscribe by using the unsubscribe option included in an email or by contacting AVTO KOREA.

Unsubscribing from marketing does not prevent necessary transactional messages relating to an account, payment, order, delivery, return, or customer-service request.

16. Children's Privacy

AVTO KOREA does not knowingly offer accounts or products directly to children who cannot legally enter into a purchase contract. A parent, guardian, or authorized adult should place any applicable order.

17. Changes to This Privacy Policy

This policy may be updated to reflect changes in website functions, service providers, business operations, security practices, or applicable law.

The updated version will be published on this page with a revised effective date.

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Last updated: 23 July 2026